For three days, from 8 to 10 March, BEAUTY & HAIR EXPO, held at the Zagreb Fair, was a "beauty paradise" for many visitors who came to learn about the latest beauty industry trends.

This year the fair was enriched with two new segments aimed at adding value to visitors - tattoo & body painting.

An attractive and educational two-day HAIR SHOW programme was held with award-winning world-famous hair artists: Guy Tang, Kevin Luchmun, Indira Schauwecker, Efi Davies and regional educators: Kanso Academy Zagreb, Sandra Cookie the Barber, Nikola Radojević, Jovan Bedanski and Ivan Duda and Zeo and Alessia Baldi from Italy.

During three days ten tattoo masters tattooed interested visitors and informed them on tattoo care.

They showed their skills in two competitions in the category of the best tattoos made at the Tattoo Arena.

Body painting masters presented their work at the Croatian Body Painting Championship.

Fashion shows were conducted by the Crostars fashion agency and the Queen of Croatia Direction.

The current Queen of Croatia, Ms. Ema Gračan, Queen of Croatia 2017, Ms. Paula Tandara, Queen of Croatia 2016, Ms. Antoanet Levačić, Queen of Croatia 2015, Ms. Tina Živković, the princes of the current Queen of Croatia, Ms. Sonja Lončar as well as Mrs. Danijela Gračan, the first and for now the only Croatian woman to take the title of the Queen of the World in 1989, walked on the runway.

The traditional hairdressing, nail design and make up competitions for students and amateurs also took place. Nail design competition for students was held for the first time. 

All the contestants showed enviable knowledge, expertise and creativity, and the best were:

• make up competition - Marta Šelimber
• nail design competition - Mihaela Felix
• modern haircut for men - Mitja Kralj
• day hairstyle for women - Tonka Perić
• formal hairstyle for women - Natalija Dekanić 

Interesting and educational lectures took place on the stage and more than 300 exhibitors, who participated in the fair, featured their products and novelties offered at discount prices.