About fair

Global framework for reopening exhibitions and B2B trade events post the emergence from COVID-19 


Dear exhibitors of the CroAGRO Fair,

We would like to thank you once again for your trust and participation in the exhibition segment of the last year's fair, your overall commitment, the comprehensive and representative offer including novelties you featured in the segment of agricultural machines and the equipment, and also in all other topical units of this fair.

In the six months after the closing of the 1st International Fair of Agriculture, Agricultural Equipment and Machinery CROAGRO, we have received a large positive response from the satisfied exhibitors and visitors, together with useful suggestions on enhancing this year's edition.

In continuous mutual communication, practically all exhibitors recognized and emphasized the coherence and quality realization of spatial, production and organizational segments, but also highlighted the need for structural adjustment and development of marketing activities aimed at increasing the number of trade visitors and the general public, which we will pay special attention to for this year’s edition of the fair. 



Each new project brings numerous challenges, useful potentials, interesting possibilities and new opportunities that need to be recognized and used.

For the first time in 15 years, with the CroAGRO Fair the City of Zagreb presented the sector of agriculture according to the standards of international fair projects.

Since the market potential of this fair is to become the most significant national business event in the field of agriculture already this year, we entirely accepted exhibitors’ suggestions and optimized the media plan, direct communication with business visitors and use of the project’s promotional budget.

The preparation of this year's fair has been improved owing to your constructive proposals, in order to meet the business expectations of exhibitors, achieve satisfaction of all participants with the organization as well as with the exhibition and programme contents of the fair, under the slogan

The best agriculture has to offer.

Moreover, Zagreb Fair and Gospodarski list newspaper as organizers are especially focused on creating optimal prices, spatial and production segments of the fair with all specific features, adjustments and respect for the needs of exhibitors as well as the sustainability of the project.

In order to enable us to timely carry out the project and operational preparation of this year's CroAGRO and to start communicating with the trade visitor market before the summer, we kindly ask you to notify us by 10 July 2020 on your interest in exhibiting in the period from 3-6 December 2020 and the approximate size of the net exhibition space that you would require.

Regarding COVID-19, we would like to inform you that we are in continuous contact with the Civil Protection Headquarters of the Republic of Croatia and the City of Zagreb and we will promptly inform you about the health and safety protocols that will be essential for performing the trade fair activities during the run of this year's CROAGRO Fair. In this regard, the total space size and the specific features of the overall infrastructure of Zagreb Fair Ltd are an advantage and enable successful implementation of all preconditions related to the project and its organization.

We sincerely look forward to meeting you again and thank you in advance for your participation in the exhibition segment of the CROAGRO 2020 Fair.

CROAGRO - The best agriculture has to offer!